15 Years after his Passing, Dad explains why Honor Still Matters


In 2009, I attended a political fundraiser hosted by one of Indiana’s top bundlers. After the event ended, we stayed up late into the evening sharing personal stories over bottles of wine. I told the host that my dad passed away in 2003 with ALS and that I still dream about him. He responded, “You’ll dream about him for the rest of your life.” He too lost his dad in college and described the impact it made on his life.


Ever since I moved to DC in January 2017, the frequency of dreams increased from quarterly to nearly weekly. Dreams from my dad include the many ‘teaching moments’ we had together along with nightmares of family fights and the 5-year progression of his battle with Lou Gehrig’s disease.


While my childhood memories are constantly being molded by dreams that may or may not be completely accurate, there are two themes that continue to repeat themselves at night as dad speaks to me through Hillbilly Ebonics.


  1. Dad was connected to the land and truly one with nature. Today, most Americans are completely removed from our ancestry.
  2. Although not religious, Dad was deeply rooted in a (Southern) Culture of Honor, a values system that has transcended all religions around the world since the beginning of time yet is nearly extinct in the American way of life.


He was connected to the land.


Although I was raised in the steel-mill town of Lake Station, Indiana (formerly East Gary), my childhood was far more representative of rural Kentucky. This is the ‘urban fringe’ of the rust belt because we were only 30 minutes from downtown Chicago and 3 minutes from the nearest corn field.



with Mamaw and Papaw Ordway in Crayne, KY

I didn’t meet Doug Ordway until I was four years old and didn’t have a dad in my life before that point. He had a persona representative of Red Forman from ‘The 70s Show’ combined with Jack Arnold from ‘The Wonder Years’. Despite being born in 1958, dad’s archetype was that of a WW2 veteran. He was a man’s man, built in the image of his own father, Hollis, a Korean War vet from rural Western Kentucky.



It would be questionable to wonder if I ever had a childhood because my dad never once treated me like a boy nor did he refer to me as one. He always said I was a man and he would teach me how to become a better one. It was here that my rugged blue-collar working-class roots were planted.

a fishing trip I dont remember – long before I knew what ‘Boiler Up’ meant

Nearly every memory I have with my dad includes being outside. This would be self-evident as the house I was raised in was 864 sqft and was built on a concrete slab. We didn’t have AC until high school and the furnace did not have ductwork to the individual rooms. We taped up the windows each winter and the exterior walls were ice cold because there was no insulation in them. Dad had a rule called ‘no house humping’ which meant that if the weather was nice, we should be outside. There was also no ‘running in and out’.

Early on, we did so many non-conventional chores that my peers didn’t have, I thought it was a conspiracy. While raking leaves, mowing the lawn, cleaning gutters and taking care of two large dogs were standard, chopping/stacking wood, controlled fence burns, and rebuilding engines were a notch beyond. We poured concrete, re-shingled part of the garage, installed a wood burner among many other things. We didn’t have money so when a problem arose with the heater, plumbing, electrical, we fixed it ourselves. One of his famous expressions was “Figure it out.” Like a good autodidact, his skills were developed purely through experience or ‘trial and error’. Despite being a D student in high school, he understood how the real world worked and had a level of ‘street smarts’ that are rare today. In everything we did, he said “worker smarter, not harder”. When not thinking straight, he often used one of grandpa’s saying to illustrate the point, “Son, do I have to draw you a picture?”

In the back yard on our 1988 Yamaha Blaster

We had a garden just behind the garage, which included sunflowers, pumpkins, corn, potatoes, cucumbers, a variety of peppers, tomatoes and a few other things. Being small, I hated using the tiller because I could never handle it. Watering the garden was a chore and weeding it was even more of a pain. When the vegetables finally ripened, it was better than anything we had ever purchased. To complete the backyard of true southern living, we had a small barn, tin shed and ‘burn barrel’. There was a patio connected to the garage and inside a very large deep-freezer. It was filled with just about every meat imaginable.




after a day on Lake Michigan

As an avid hunter and fisher, Dad wanted to spend his free time in nature. Family vacations with my mom and sister were merely camping trips out of town. A cast iron skillet and a fire were all we needed to make it happen. Outside of riding my bike around the campsite and reading car magazines, those weekends were filled sitting around the campfire making smores with the storytelling of past adventures.



my first deer in Kentucky

Dad and I went on fishing trips that included time on small lakes in both Michigan and Wisconsin. On occasion, we went charter fishing in Lake Michigan. He really enjoyed the long days on a boat just doing nothing. If the sunburns weren’t killer enough, having to be silent for hours was nothing short of painful for a little boy. I really enjoyed learning how to tie various knots and I found cleaning fish to be an interesting experience.




my first time dove hunting at Jasper Pulaski

We also hunted squirrels and birds but those seasons were short and dad really preferred deer to anything else. From scoping out trails, finding scrapes on the ground and ‘marked’ trees, the preseason was long followed by hanging stands. We spent most of our time on private land just outside the Culver Military Academy with a few campers set up around a ‘tipi’, or wooden frame wrapped in clear industrial plastic, complete with wood-burner of course. This was deer camp.


my first time hunting in Kentucky

The ultimate discipline for a young man is sitting in a deer stand alone for hours on end in the freezing cold. Mind you, in the mid-90s, there were no cell phones or e-readers. With half the time in the tree spent at sun-rise or sun-set with thermo-gloves on, reading a book was not possible. I started driving at the age of 12 and there were times when Dad had one too many beers but he was sure to wake up at 4:30 am and give me the keys to his truck. Complete with bow, shotgun or muzzle-loader (depending on the season), I drove just a mile down the road and walked another mile into the woods in the pitch black. It was here that I learned how to endure sub-zero temperatures, a skill that remains with me today. Upon killing my first deer, I shook uncontrollably and immediately felt depressed afterward. Dad made it known that this was completely normal and that was a sign of our respect for nature and what had taken place. As long as I made a conscious effort to make a ‘clean kill’ while trying to use as much as the animal as possible, that is what mattered. While field dressing the animal was my least favorite part of the job, I found the ‘quartering’ process all the way to making sausage or steaks to be a very rewarding process.


Today, I sit here in DC as a “keyboard warrior in the concrete jungle”. There is something to be said for people who were born, raised and will die without experiencing much of nature while simultaneously claiming to know how the world works. We are disconnected from the pride of ownership, the patience and the discipline in making our own food from start to finish. The emotional impact of taking an animal’s life is something that can only be lived, not read in a book. This process has been with humans for thousands of years and we are only recently disconnected from this way of life. Dad was one with nature and it created a deep love and respect for everything around him. Since we will all return to the ground from which we came, I find the life lessons that were learned in the woods to be imperative to my understanding of the human condition.


He fully internalized a (Southern) Culture of Honor


Dad had a very distinct way of carrying himself in public and in private. Although not a religious man (until being diagnosed with ALS), he had personal rules and expected them to be followed with perfection. While I’m no advocate for authoritarian parenting, I appreciate the boundaries, structure, and order it provided me.


riding my 4-wheeler too much in Kentucky

I heard him say many times “All a man has is his word” and he said a handshake was more valid than any signed legal document. To him, reputation was everything. He saw loyalty as the most important characteristic a man could ever have. He was quiet but carried a big stick and he knew when to swing it.


Those from a Culture of Honor are easily offended (when their code is broken) and have a high propensity for violence. When I did something stupid, dad would roll and bite his tongue which was scary as hell, followed by a ‘thump on the head’. He had paddles hanging in the house and garage but never used them.



hand-me-down overalls anyone?

While both products of the 5th poorest school system in Indiana with the same teachers, he demanded academic success


despite his own lack of good grades. Despite finishing 8th in my class, he then said that ‘grades really didn’t matter’ and that “seat time” (experience) was far more meaningful when it came to work.


At my dad’s funeral, I heard many times by co-workers that “Doug would give someone the shirt on his back without question.” He understood the importance of making sacrifices. Shift work is very bad for human health and despite his (low) title of ‘millwright’, he never complained about the challenges of his job or the people he worked with. A Culture of Honor means that selfish interests take the backseat to the interests of the group and adversity reinforces social bonds.


He had a love/hate relationship with the International Longshoreman’s Association union. He appreciated the fight for common wages and a safe work environment but despised the idea that men who were perpetually late to work or showed up drunk would be protected. Work ethic, integrity, and discipline were non-negotiables with dad.



Shucking corn at deercamp in Culver, IN

A Culture of Honor is the way of men. Horizontal Honor being the rules that men agree upon to become part of the team and


Vertical Honor, the rewards that are bestowed based on performance against other men in that tribe. My dad’s tribe was his hunting buddies. While I was exposed to a fair amount of ‘locker room talk’ at a young age, my dad said: “Whatever happens at deer camp, stays at deer camp.” While I was not permitted to drink alcohol as a kid, I did slip in a swig of homemade wine when the bottle was passed around.




the year I finally received a Red Ryder BB gun for X-Mas

Dad was a Lifetime NRA member and took guns very seriously. He said to treat every gun as if it were loaded and to NEVER point it at anything I didn’t intend to kill. He said if I respected my gun, it would always respect me. Membership in an Honor Culture comes with obligations and responsibilities.

Despite popular media themes about how “men need to be more emotional and open up”, the fact remains that my dad and I had a very direct, open and emotional relationship. The key here is that every conversation we had was held in complete confidence, a code of conduct that few men follow today. He never participated in rumors or gossip which to me was one of his greatest assets and something that I have never been able to match.



Even though I was a ‘goodie good’ in school, there were a few times that I got in trouble. While my mom rushed to my defense no matter the situation, dad presumed that I was guilty and rendered punishment accordingly. He didn’t care if I was right and said respecting authority is important.


dad smiling as he put me to work at a young age

One summer, I was in the process of changing the oil in both the tractor and push mower but forgot to put oil back in the tractor. Just an hour later, the engine blew up.  For this, I spent the rest of the year push mowing that entire lawn with a bagger which took several hours to complete. He was keen on making sure I owned my mistakes and accepted the fact that life is not fair.


He regularly preached the importance of ‘Skin In The Game’ in ALL aspects of life. When I wanted to buy something, he said he would ‘meet me in the middle’ if I could save half. He believed that collective ownership held people accountable. He said this was imperative because if he just outright bought me things, I wouldn’t respect them. He found rich kids to be ungrateful so the concept of spoiling someone was foreign to him.  I never once received an allowance for all the chores I did but dad made sure all my needs and even some of my wants were taken care of.


Dad preached the importance of voluntary adversity. As my coach in baseball, he worked me harder than the rest and I was rarely rewarded in the public eye. He served as a model for anti-nepotism and went out of his way to ensure that was never questioned by any of the other parents. Dad had no problem being the only parent to show up to my basketball practices only to critique me from the sidelines. He put me in situations where he knew I would fail but the point was to teach me something new. In private, he would take me aside and say “Son, I’m very proud of you.” Honor Cultures promote taking (calculated) risk and how to learn from our mistakes/failures.


He often said: “If you’re gonna do it once, do it right.”  and “You get what you pay for.” He bought as much American made stuff as possible and had a jingoistic streak like no other. One of his favorite shirts to wear in public was an American Flag that said: “try burning this one”. While one of the least materialistic people around, he always chose quality over quantity.



w/ papaw and the back-scratcher

It is the values he raised me with that gave me the strength and mental toughness to take care of my dad during his decline. Of


the billions of people who have lived on Earth, I am one of the few that can say “I wiped my dad’s ass.” This was the most humiliating experiences for both of us as men but it was done out of loyalty, duty and true unconditional love. While I received a lot of physical support from family to care for him, I was unable to trust anyone to discuss the fact that my best friend was dying. I am deeply indebted to a high school girlfriend that listened to me during this time as she serves as the only reason why I didn’t hurt myself or others during this tumultuous time.




my first dog ‘fleabag; when I lived in Kentucky

Today, we live in a society where academics and the ‘civilized’ urbanites have all but rejected a Culture of Honor. These folks preach tolerance but its side effects have created the selfish, the cowardly, the shameless and pushed many into alienation. The Culture of Dignity that Jesus brought us became a stabilizing force where we were once barbaric. Reliance on institutions for structure/law is important for progress but dignity’s focus has prioritized the individual over the community has left people alienated and alone. This code, however, where ‘all have equal worth’ has since denigrated into the modern Culture of Victimhood and safetyism we see today. Dad raised me to be a doer, not a talker – a man of action, not of words. Strong in both mind and body. The recent shift in morality to mere virtue signaling (talkers) is the antithesis of my upbringing, faith, and values I hold dear.  When properly channeled, honor promotes timeless virtues such as self-respect, loyalty, integrity, and courage. It serves to build community and promotes restorative justice in a criminal system that is in desperate need of reform.



with Jennifer (sister) at grandparents house in Lake Station

Regardless of my own personal interpretation of religion, I find the values my dad raised me with to be far superior to any sort


of secular ‘principles’ in modern-day America. Dad was a ‘live and let live’ individual and one of the most non-judgmental people around. He got along with everyone but held people accountable when they were out of line. Those from a Culture of Honor do not go out of their way to offend people but also do not accept improper condct by others. This is community accountability.




dressed up for the night I received the Eli Lilly Endowment

At the end of the day, Doug Ordway was just some “dumb hillbilly”, a blue-collar man from the working class. He probably didn’t even know what a Culture of Honor was or meant but he lived it every day. Despite being diagnosed with one of the worst diseases to ever face the human race, he never whined or complained. Being a victim is a choice. For my dad and family, that is NEVER an option. Pride, resilience and an unwillingness to be intimidated trump socioeconomic status….all day, every day. It doesn’t matter where you come from, it’s all about where you’re going. Overcoming adversity is the history of evolution and humans do not get exceptions.


As I reflect on the many years we had together, the timeless lessons dad taught me become ever so clear on what it means to be a man. This moment of introspection is a reminder of how I should conduct myself in society at large while also striving to help other men become who they are meant to be. Looking back, Doug Ordway was right, Honor Still Matters.







January 2018 Menswear Tradeshows in NYC

As a former menswear retailer, I still enjoy attending the shows so I can stay connected to the industry and keep my finger on the pulse of brands and wholesalers. This past January 21-22, I had the opportunity to attend three different shows in a 48-hour trip. Living in DC is great because it’s a transportation hub of sorts. I took the 5:25 am Amtrak from Union Station to downtown Manhattan and arrived 3.5 hours later at Penn Station.

Despite the recent Amtrak issues with derailing, the ride was smooth and the free WiFi allowed me to get some research done before my arrival.

The menswear industry has been outpacing women’s in percentage growth since 2009, however, the growth has been through online sales as well as pop up shops. This has left the trade shows with some brands that are now struggling and a few vendors completely absent. My first trade show was the NYC MRKET but it has recently been combined with the Project Show and both now fly under the UBM Fashion branding.

After arriving in NYC, I got lazy and took an Uber over the to the Javits Center. I have to give it to UBM, the show was by far the best one I have been to since my involvement in the industry. The check-in was extremely smooth and painless and I was able to store my Hook+Albert ‘Weekender’ bag with staff while I made my rounds.

This year, UBM did a lot of homework ahead of time. Before the show, one could go online and see the floor plan and vendors along with their contact information. While the floor layout had always incorporated sections for Italian made goods, ‘Brits in New York’ and Modern Prep. Project Show was merged with MRKET Show in the summer of 2016 and it essentially brought modern contemporary clothing and traditional dress wear under one roof. For brands deemed ‘makers’, they had a new section called The Foundry.




I would be remiss if I didn’t stop by the booth of Edward Armah, the bow-tie king. Eddie started at Neiman Marcus and now runs his own line of pocket squares, bow-ties and lapel flowers. He’s expanded into ties, umbrellas, scarves along with a few leather goods as well. While he is based in New Jersey, he has no presence in the DC area and I think that is something we need to change. I picked up a handful of his reversible pocket rounds and a lapel flower.


It was neat to reconnect with Marcus Troy, the gent that leads #ProjectBlogger. His crew bring a different flavour to the show with their modern and contemporary dress which I think is well noticed amongst the crowd.

As I walked up and down the aisles while looking at my handouts, it was interesting to see some new brands in the room as well as some of the mainstays that were missing. I have heard this show is pretty expensive to present at so over the past few years, brands like Peter Millar and Coppley reserve space at the Park Lane Hotel. Other smaller brands that can’t afford the Javits Center rent have followed suit but I did not have the time to make it over there.


I stayed at the Javits Center from about 9 am to 3 pm then headed up north to The London Hotel to catch up with the Custom Tailor and Designers Association (CTDA). Twice a year, they put on a custom clothing trade show that takes up two floors at the hotel. Vendors include fabric mills, cut-make-trim (CMT) shops as well as shoe, tie and other unique goods manufacturers. Back in 2015, I received my custom clothier certification after taking a handful of classes taught by professionals who have been in the business for many years. While on a website a month back, I saw that for the first time ever, they were offering a complimentary class on fabrics by Luke Mayes from Dormeuil. I decided to take them up on the offer and learned a lot in the process. Luke was very helpful in answering questions, especially regarding stretch fabric and man-made fibres along with their impact on the wool industry. I was also able to reconnect with DC native, energy lobbyist and fashion designer, James Williams from A Stylish Way of Life. He offers handmade bespoke pocket squares but is now moving into ties and other accessories. After the lass, I briefly showed up to the CTDA after-party before my guest arrived. We had a cocktail there at the Red Eye Grille before heading back up to his place in Hamilton Heights. That was my first time riding the NYC subway and it was quite different than the DC Metro: far dirtier but actually functional and on time!




Monday morning started early as my buddy had to headto work but he introduced me to one of his favourite local coffee shops called The Chipped Cup. Afterward, we jumped back on the subway then went our separate ways as I was back to the Javits Center for round two. This time, however, I started my day off with a different trade show. TEXWorldUSA and Apparel Sourcing USA run as a side-by-side show in textiles and finished goods which can be private-labelled. One thing that was different than the menswear show is the number of seminars and educational events. I only had the time to attend one so I went to “Fashion 101: How to Start Your Own Fashion Line”. The room sat about 150 but more than 250 jammed in there to hear a presentation from Mercedes Gonzalez of the Global Purchasing Group. She was very direct and told the crowd not to overthink the industry. People are not your friends and other companies will try to copy your stuff soon as it comes out. Private labelling is not the way for designers and expect for your first sample to come in wrong. Don’t cry and explain to the manufacturer what needs to be changed. Lastly, don’t develop a business plan because they don’t matter. The key is selling it to stores and getting them on board.

After the class, I went up and down each aisle just to see the whole show. Most of the manufacturers were from China and the minimums were very high. One underwear manufacturer has a 3000 piece minimum but the cost was broken down to $1.50 each. I came across a booth that was unlike any other, called Fashion Mingle. Their goal is to connect people in the industry, whether they are designers, manufacturers, wholesale or retailers. The booth right next to them was called Fashion DEX and just as helpful. A few years back, they started writing manuals, indexes and other books to help people learn how to design, market and ultimate retailer clothing.

I had the privilege of meeting with the team from CTD, a Chinese manufacturer of suits that many clothiers are using these days. Their team presented me with a gift which was very generous. They had to be on the sourcing side of the show instead of the menswear retailers because they are not domiciled in the U.S.

I would say one of my favourite parts of the show was learning where everything is made. Brand’s like Kirkland, which was created by Costco along with Tommy Hilfiger, Guess, Boss, Calvin Klein along with a host of other designer brands. Manufacturing is going to change as Alibaba connects small-time creators with manufacturers that are will to do low minimums.








After the show, I had a dinner with one of my former sales reps, Les Hale then hopped back on the Amtrak back to DC. Les lives in Chicago and represents Trands USAis the custom suit world but also reps Dapper Classics and


During my long ride home, it gave me a lot of time to better understand how all the pieces fit together in this industry. Politically, NAFTA and TPP along with trade restrictions and tariffs will play a part in the future of retail. In the 1960s, the US made about 95% of itsclothing but now it is about 3% today. Based on the labour rates around the world, it is highly unlikely that manufacturing will return to the US. Most of the tailors in the US are also ageing and younger people are not taking up the trade. While retail has been around for the past 100 years, we are actually moving back to custom clothing in the way of suits, shirts, shoes and the like, however, it won’t be garments that are made by one individual. Instead, the components are broken out, much like in the manufacturing the Ford Model T, an assembly line where each person performs a single process but no individual has the knowledge or tooling to build the whole thing.Flash manufacturing will also be the future with lower runs for custom homegrown brands. Young people in America are saddled with debt so clothing as a form of splurging will decline and people will also become more socially conscious as to where their clothing is made from an ethical perspective. Millennials are also much pickier than previous generation and demand that their clothes are much more fitted. The only way to be able to accommodate all of the body types without creating so many sizes is to include stretch in the fabric. While it has been in womenswear for years, it is picking up speed very quickly in the menswear arena. The next few years will be interesting, not only in the US but around the world as the expectations and tastes change for the consumer. There will be many companies that will figure it out and become successful but that will not be without several more bankruptcies as the larger companies have not had to change for years and also given their large structure, prevent them from moving quickly on a new idea.

The DC Dapper Dudes

As we start the new year, it’s time for new goals. Historically, DC has not been a place of fashion but it does have a timeless style. The beauty of the DMV area is the diversity of its people. They come from not only across the U.S. but from around the world. While this offers many strengths, there is a lack of coordination and consistency in attire, even in this ‘one company town’. The one real upside of DC is the requirement to dress up. While many other parts of the country are moving toward a casual environment in the workplace, Congress maintains its Brooks Brothers conservatism with navy and charcoal suits along with white or blue shirts. With that being said, any organization, be it lobbyists, think tanks or trade associations all must adhere to the culture of ‘The Hill’. Well, at least that’s the case when they have appointments.

DC’s wealth has mostly resided in the suburbs of Virginia and Maryland. The District has a long history of violence and crime with pockets of impoverished people but recent policies are changing those neighborhoods through gentrification. As more organizations seek to influence Congress, more money flows into the DMV with real estate development and trickle down changes with more way for one to spend their money.

This has a major impact on menswear. Congressional staff pay has been deflationary over the decades so while these young professionals are required to wear a suit to work, they often times lack the resources to make long-term investments in their wardrobe. Once they reach the outside with a trade organization or lobbying group, that changes.

The menswear industry has many opportunities in the DMV area and some companies are taking notice. Newer suit brands like SuitSupply and IndoChino have set up shop in DC or nearby Northern Virginia. They offer made-to-measure suits for prices far below what consumers are used to paying. At the same time, there are several independent retailers and customer clothiers vying to put custom suits on DC’s most influential.

When it comes to voting, people are much more likely to trust their friends and family over a billboard or commercial. This same theme is slowly taking root in the menswear arena as well. Men are looking for a relationship, not just an advertisement. They want to know what they are wearing fits correctly, complements their physique and changes their mindset in all activities. I believe businesses, small and large will seek to redirect marketing funds toward fashion influencers. These people have a captive audience and whether or not their know their followers, an online relationship is one that is strong enough to build trust. In come the DC Dapper Dudes.

Committed to style and fashion, the DC Dapper Dudes are looking to change the landscape of DC and help others dress for success in whatever their endeavors may be. With different backrounds and professions, each gent offers a unique perspective to the industry. In addition, they seek to make a long-term impact in the community. In a place that seems to be rife with negativity, there’s no doubt that time with these men will put a smile on your face.

On Saturday, January 6th, these gents met up for the first time at Kyirisan which is located just two blocks from the Shaw station along the green line on DC’s north side. Hosted by Barnette Holston of DC Fashion Fool, the event went from 10-2 and there was a lot of learning to be had. The boys started the morning off with a photo shoot outside in the frigid cold with shots along the sidewalk and in the streets. The photographer and fashion blogger at Comme Coco, Jennifer Jean-Pierre, did a heck of a job corraling the group and taking snaps without wearing gloves. We’re thankful she didn’t lose a finger or two!

Upon finishing the shots, the gents went inside and started the meeting. The first point of order was uncovering the purpose for everyone being there and what the group is supposed to achieve for each person. Within the DC Dapper Dudes are makers, retailers, influencers, custom clothiers and brand ambassadors. Each man’s mission is different and personal but as a team, readers and the Greater Washington DC area benefit from the knowledge, the best place to shop for deals, how to acquire unique handmade goods and more.

Around noon, the gents were served coffee along with mini cinnamon rolls and croissants which were nothing short of tasty. Shortly thereafter, bloody marys and mimosas rolled out along with our choice of brunch entree. I opted for the pork belly hash but the menu quite frankly had too many good options to choose from.

As the meeting progressed, our friend James at Hugh & Crye gave us complimentary pocket squares. You can see me sporting it in NYC at a coffee shop. Barnette also hosted a business card raffle with prizes from various vendors.

As the meeting drew to a close, we had to decide what comes next. The group plans to meet once a month and hold educational sessions related to a specific part of the industry. In addition, we each have a commitment to build up each other through our websites, social media accounts and keep each other abreast of what is happening in the menswear industry. There is no doubt that this is the beginning of a movement to help the men of DC not only dress better, but lead better lives.

Starting a business: Rusted Oak

[vc_row][vc_column width=”1/1″][vc_column_text]From 2014-2016 I ventured into the fulltime entrepreneurship world by staring my own men’s clothing store. It started with an idea and a void in the local market as the only retailer in town was looking to retire. Over the course of a year, I researched the internet every single night after work and assembled a 60 page business plan. From learning about the income and demographics of the area to going to the buyers market, store layout and merchandising, I dug into it all. Starting one’s own business is probably the greatest sense of accomplishment one can have, even if the idea doesn’t work out. For thousands of years, top humans are the risk takers that push society forward by ‘tinkering’ through trial and error, not by reading an academic book. I shut down the business at the end of 2016 as I saw the landscape of retail changing in conjunction with some other changes within my community. Looking back, there are many ideas and principles that I have learned and hope to take with me to new ventures. [/vc_column_text][/vc_column][/vc_row]

10 Years After his Passing, Dad Still Motivates & Inspires

There is no doubt that to this day, my dad is still my biggest hero. If I ever become half the man that he was, I’ll be a great father. I could write a book on the guy and maybe some day I will but for now, I just want to reflect on his parenting and its impact on me.

Although a Babyboomer, he acted much more like a (pre-1944)Traditionalist. As the biggest UK fan residing in the Hoosier state, he still had an affinity for Coach Bobby Knight and his authoritarian leadership style. In fact, his parenting was fairly similar… for better or worse.

I didn’t meet Dad until I was four. He took me in as his own andput more effort into parenting than most. His raised me like his dad before him: with Southern (Western Kentucky) work ethic and values. He said “All a man has is his word.” and used that as a measure of honor and integrity. Dad never saw me as a child and treated me like a man from day one. I started weeding the garden at 7, mowing the lawn at 8, cleaning gutters at 9 and running chainsaws by 10. He taught me how to manage personal finances with a shoebox and various envelopes filled with cash for specific bills. I had more ‘life lesson’ lectures than all of my peers combined.

Because I was an extreme introvert, I was very hesitant to participate in many social activities but dad forced me to get involved with sports. He was the only parent to show up to afterschool practices just to yell at me. He often said that if I wasn’t giving 110%, then I shouldn’t show up. The pressure to perform for him often led to failure, not to mention a permanent Type A personality.

One year in Little League, my Dad was asked to be the coach of the All-Star team. Coincidentally, I made the team that year and everyone suggested it was nepotism. Three out of the four coaches voted for me and he was not one of them. He went far out of his way to show anti-favoritism. I had to run extra laps, the last to bat and was critiqued most. He said that life wasn’t fair and this ‘exercise’ would make me tougher.

Hunting and fishing was where we bonded most. He pushed me into the hobby, shooting my first gun (a 20 gauge single-shot shotgun) in a mint field at the age of 10. I cried afterward. I had the privilege of learning how to drive at the age of 12 on the backroads of Culver,Indiana. Because dad liked his beer, I often drove myself to the deer-stand for early morning hunts around 5am. We had over 15 guns in the house and I never touched them without his permission. That’s trust and respect earned by good parenting.

While Dad was bar-none my biggest critic, he often pulled me to the side and told me how proud I made him. I recall crying with him upon receiving a letter that I was awarded a full scholarship to any college in the State of Indiana – a golden ticket to a kid from the working class.

In reflection, his parenting perfectly prepared me to mentally endure and take care of him during his 5-year battle with Lou Gehrig’s Disease (ALS). It also gave me the mental clarity to understand that God is real and with that, tempering the sword requires fire.

When my hands became idle, he often said “Son, do I need to light a fire under your ass?”, to which the answer was always, “No sir.” I now wake up at 4:30am like clockwork to hit the gym, work and lead in my community by sitting on 5 different government/non-profit boards.

Without a doubt, Dad still motivates and inspires…

Doug Ordway 8/27/58 – 10/15/03

Robert’s Reading Recommendations

Updated 7/19/19

My Reading List

Outside of the ‘Goosebumps’ books from my 90s childhood, I did not enjoy reading at all — it was all of those free ‘book-it’ personal pan pizzas by PizzaHut! That slowly changed in high school when I started to take an interest in electrical and mechanical engineering via radio control cars, real cars, stereo systems and model cars. It wasn’t until college that I found myself far behind my peers in literature, history and other disciplines. Since then, I have rarely discriminated against subject matter as my ‘waitlist’ of unread books only gets longer with each passing year. While I do not endorse all of the thoughts and authors below, I have found their writing to be thought-provoking enough to get me to reflect about a subject or idea in a new way and perhaps recognize patterns between subjects that have not been linked together before.

Alcohol and Tobacco

American Bourbon, Whiskey and Rye

Guide to Urban Moonshining

Modern Moonshine Techniques

The Cigar Book

The Complete Idiots Guide to Cigars

The Craft of the Cocktail

The PDT Cocktail Book

Business & Finance

A Colossal Failure of Common Sense

A Random Walk Down Wall Street

Alpha Male Syndrome

America’s Best Kept Secret

Asking: a 59 Minute Guide to Everything

Bringing Down the House

Confessions of a Street Addict

Damn it Feels Good to be a Banker

Dragon’s at Your Door

Guide to Fashion Entrepreneurship

Every Landlord’s Guide to Tax Deductions

Fashion Entrepreneurship

Good to Great

How to Make Money in Stocks

Investing in Real Estate

Japanese Candlestick Charting Techniques


One Up On Wall Street

Options for the Stock Investor

Power Failure

Profit by Investing in Real Estate Tax Liens

Rainmaking: The Fundraisers Guide to Landing Big Gifts

Real Money, Jim Cramer

Rich Dad, Poor Dad

Rhinoceros Success

Reminiscences of a Stock Operator

Retail in Detail


Style: Lessons in Clarity and Grace

The 4-Hour Workweek

The America We Deserve

The Art of the Deal

The Big Short

The Challenger Sale

The Electronic Day Trader

The E-Myth Revisited

The Idea-Driven Organization

The Little Black Book of Connections

The Little Red Book of Selling

The Millionaire Next Door

The Oil Factor

The Sales Bible: The Ultimate Sales Resource

The Smartest Guys in the Room

The Successful Investor

The Writing System

Tools and Tactics for the Master Day Trader

When Genius Failed


Auto Audio

Designing, building and testings your own speaker systems with projects

Chassis Engineering

Engineer to Win

Tune to Win

The Car Stereo Cookbook


American Psycho

Ender’s Game

Health and Fitness

NASM Essentials of Personal Fitness Training 4th Ed.

The 4-Hour Body

The 4-Hour Chef

Starting Strength: Basic Barbell Training

Practical Programming for Strength Training

The Barbell Prescription


Crooked Politics in Northwest Indiana

Frank Nitti

Gary’s First Hundred Years

Lost Gary, Indiana

Mobsters, Unions and the Fed

The Indiana Way

Yellow Kid Weil

Military and Strategy

Lone Survivor

The 33 Strategies of War

The 48 Laws of Power

The 50th Law

The Art of War, Niccolo M.

The Art of War, Sun Tzu

The Prince

The Warrior Elite

Politics and Policy

Animal Farm

Beer and Circus

Boss: Richard J Daley of Chicago

Capitol Punishment

Courage and Consequence

Decision Points

Dreams from my Father, Barack Obama

Faith of my Fathers, John McCain

Flat Tax Revolution

From Father to Son, Evan Bayh

Game Change

Here is your Indiana Government

I Am America (and so can you)

International Dimensions of Organizational Behavior

Keeping the Republic

Leading the Revolution, Eric Holcomb

Living History, Hilary Clinton

Making Globalization Work

My Life, Bil Clinton

Obama: From Politics to Power

Reveille for Radicals

Rules for Radicals

Run Mitch Run

Supreme Conflict

The Audacity of Hope, Barack Obama

The Communist Manifesto

The World is Flat

The Revolution: A Manifesto




Life on the Color Line

Nigger: The Strange Career of a Troublesome Word

SCAM: How the Black Leadership Exploits Black America


A Grief Observed

Free Will, Harris

God is Not Great, Hitchens

Mere Christianity


River Out of Eden, Richard Dawkins

The Case for Christ

The Four Loves

The God Delusion, Dawkins

The Great Divorce

The Power to be Free

The Problem of Pain

The Screwtape Letters

The Selfish Gene

The Question of God

Till We Have Faces


Player’s First: Coaching From the Inside Out

Science and Math

A Brief History of Time, Stephen Hawking

A New Kind of Science



Fooled by Randomness

Is God a Mathematician

Making Things Work, Yaneer Bar-Yam


The Bed of Procrustes

The Black Swan

This Explains Everything

This Idea Must Die

This Will Make You Smarter



A First-rate Madness

A Framework for Understanding Poverty

Batman and Philosophy

Batman and Psychology


Boundaries in Marriage

Butter My Butt and Call Me a Biscuit


David and Goliath

Emotional Intelligence

The Five Love Languages


Gang Leader for a Day

How to Create a Mind

Incognito: The Secret Lives of the Hidden Brain


Predictably Irrational



The Art of Seduction

The Female Brain

The Five Love Languages

The Game

The Invisible Gorilla

The Mystery Method

The Pickup Artist

The Psychopath Test

The Secret

The Tipping Point

The Upside of Irrationality

The Way of the Superior Man

What the Dog Saw

Style, Fashion and Etiquette

100 Years of Menswear

50 Things Every Young Gentleman Should Know

A Gentleman Entertains

A Gentleman Gets Dressed Up

A Gentleman Walks Down the Aisle

A Southern Belle Primer

As a Gentleman Would Say

ABCs of Men’s Fashion

Artist Rebel Dandy


Bespoke: The Men’s Style of Savile Row

Bespoke Menswear: Tailoring for Gentleman

Business Etiquette

Classic Wisdom for the Professional Life

Details Men’s Style Manual

Dressing the Man

Emily Post’s Etiquette 18th Edition

Esquire: The Handbook of Style

Esquire The Biggest Black Book Ever

Fashionisto: A Century of Style Icons


Generations of Style

Gentleman: A Timeless Guide to Fashion

How to Be a Gentleman

How to Be a Lady

How to Raise a Gentleman

Icon’s of Men’s Style

Image Matters for Men

Measure of a Man

Men’s Style: The Thinking Man’s Guide to Dress

Menswear Dog

Nordstrom Guide to Men’s Style

Preppy: Cultivating Ivy Style

Style and the Man

The Appearance of Power

The Gentry Man

The London Cut

The Mr Porter Paperback

The Style Bible

Ties of Distinction

Toasts & Tributes

True Prep

True Style